OUR TRUNKSHOWS
Handmade Luxury Leather Garments
WHAT IS A TRUNKSHOW?
A trunkshow in tailoring is an exclusive event where a tailor or clothing brand presents its collections to selected clients in an intimate and personal setting, often in a specific location, such as a luxury hotel, showroom or boutique. At a trunk show, clients have the opportunity to explore and order made-to-measure or custom garments, working directly with tailors or brand representatives.
CHARACTERISTICS OF A TAILORED TRUNKSHOW
- Showcasing Exclusive Items: Trunk shows offer a sneak peek at new collections or items that aren’t yet available to the public, often with customisable options.
- Direct Interaction: Customers can meet with tailors or designers, receiving bespoke advice and discussing specific details such as fabrics, patterns, colours and finishes.
- Personalised Experience: Each customer is followed individually to ensure that each piece perfectly reflects their style and needs.
- Exclusivity: Trunk shows are usually aimed at a select clientele and may require an invitation or advance booking.
For many tailors, like Sartoria Melina, trunk shows are essential to reach international customers, bringing their artisanal expertise directly to prestigious cities in Asia, Europe and beyond. This type of event allows them to create a unique connection with the customer, offering not only the highest quality garments, but also an experience of luxury and personalisation that few others can match.
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